Future-Proof Your Business with Marketing Mind Shifts

Future-Proof Your Business with Marketing Mind Shifts

It seems every month we see new marketing trends being published. This platform is on the rise; these apps are a must; and this content works best. It’s difficult for many entrepreneurs not to feel the pull to run after that shiny new trend, especially if it’s been on...

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HOW TO STRATEGICALLY ATTRACT AUDIENCES THAT BUY

HOW TO STRATEGICALLY ATTRACT AUDIENCES THAT BUY

Build your audience, they said. They’ll start waving their credit cards at you, they said. If you’ve ever followed that advice but found converting your audience into clients has been an issue, then you’ll know it isn’t so straightforward. The piece that’s missing is...

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How to connect with your audience in a changing world

How to connect with your audience in a changing world

  Whatever stage you are in your business, one thing that's constant is the need to connect with your audience to grow your business. Of course the first thing most people think about is creating content and getting visible. But connecting with your audience is...

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Vertical vs Horizontal video. What you need to know for IGTV

Vertical vs Horizontal video. What you need to know for IGTV

Recently Instagram announced that IGTV will now support horizontal video. This is fantastic news for the die-hard horizontal video creators. So let’s take a look at what this means for you to get more views and engage your audience. Vertical vs horizontal video. What...

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