by Angela | Nov 10, 2022 | Marketing Strategy, Sales & Marketing
It seems every month we see new marketing trends being published. This platform is on the rise; these apps are a must; and this content works best. It’s difficult for many entrepreneurs not to feel the pull to run after that shiny new trend, especially if it’s been on... 
by Angela | Aug 19, 2022 | Marketing Strategy
Build your audience, they said. They’ll start waving their credit cards at you, they said. If you’ve ever followed that advice but found converting your audience into clients has been an issue, then you’ll know it isn’t so straightforward. The piece that’s missing is... 
by Angela | Nov 1, 2021 | Branding & Messaging, Marketing Strategy
Whatever stage you are in your business, one thing that's constant is the need to connect with your audience to grow your business. Of course the first thing most people think about is creating content and getting visible. But connecting with your audience is... 
by Angela | Oct 8, 2021 | Your Business
It’s a common complaint, “I don’t know what to post”; “Webinars are a lot of work and a waste of time”; “no one is watching my videos” and so on. We’ve been told that content is king and inbound marketing is the way to go. We’ve been told to make more videos because... 
by Angela | Feb 17, 2021 | Your Business
Updated: 4th February, 2022 Whether you’re a creative or have a big message to share with the world, you’ve probably thought about personal branding. While some have visions of logos and fancy photoshoots, being the face of your brand entails so much more. In fact, it...